Virama Laminates Private Limited
Virama Laminates Private Limited
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Company Profile

Basic Information
IndiaMART TrustSeal
Nature of Business
Total Number of Employees
26 to 50 People
Year of Establishment
Legal Status of Firm
Limited Company (Ltd./Pvt.Ltd.)
Annual Turnover
Rs. 10 - 25 Crore

Market Potential

"PVC laminated Metal is used worldwide in different industries ranging from interior paneling of buses to casing of sophisticated biomedical equipment, from kitchen racks to high quality refrigerators.The Indian market applications currently revolve around roofing and interior side paneling of buses & rails. The bus body building industry itself is expected to experience a boom in the coming years. A prototype fire proof rail coach has already been developed and inaugurated in September 2003 at RCF Kapurthala.

A study of possible applications in various sectors reveals the prominent among these to be the following:

  • Bus Body Building
  • Refrigerators
  • Fans
  • Washing Machines
  • Ship Building
  • Instrument Casing
  • Unorganized Sector (Furniture, Kitchen Cabinets)
  • False Ceilings
  • Air-Conditioners/Coolers
  • Rail Coach Building as interior decorative paneling for Fire Proof Coaches

The Product - New Fusion

"Conventional metal sheets or laminates may have been fine till today. Now, they look like yesterday. The reason is New Fusion, India's first complete sheet that meets your fabrication needs completely. New Fusion is a total new concept in fabrication materials that has transformed products and production lines the world over. And now it's here in India ready to become anything you want it to be, from a double decker bus to its number plate! Because, unlike laminates New Fusion needs no base to support it. And unlike conventional metals New Fusion needs no cleaning, treating or painting to dress it up. At one stroke, New Fusion eliminates costly capital, time and space consuming operations while adding that extra luster to your products you can't hope to achieve with in-plant finishing. In fact, New Fusion offers you so many material advantages, you'll be completely won over from the first time you use it."

The Future is New Fusion

New Fusion has been provided in India by Virama Laminates Pvt. Ltd., who was also among the first to launch low-pressure laminates in the country. First introduced in 1986 exclusively to the road transport industry, New Fusion has proved its importance in the rigorous testing ground of Indian roads and public transportation to become the material of choice for the BEST, the MSRTC and several other state transport corporations. Over the years it has evolved into a top quality sheet incorporating significant technological developments based on actual performance. Backed by its successful track record, New Fusion is now available across India to a diversity of manufacturers in many major industries. Already, companies like Larsen & Toubro and Telco have discovered that the future is New Fusion.

Application Area

"New Fusion are ideal for diverse industries and areas, which are mentioned below:

  • Road Transport – Passenger Bus Body Building Interior Paneling
  • Office furniture
  • Office equipment
  • Partitioning
  • Home Appliances – White Goods
  • Industrial appliances
  • Modular Boxes – Electronics
  • Interior Decorative Paneling for Rail Coach
  • Electrical 
  • Engineering
  • Telecommunications
  • Electronics
  • Automotive
  • Ship-building
  • Railways
  • Lifts
  • Signboards

Salient Features of New Fusion:

In today's crowded market place, New Fusion gives your products the competitive edge they need to succeed. The highlighting features of our New Fusion films are as follows:


  • Without a doubt, New Fusion offers a tougher, stronger, more enduring finish than painted metals or decorative laminates. It won't chip, warp or crack. It has greater resistance to abrasion, heat, water and chemicals. It is non flammable being self extinguishing. It has superior weatherability. It offers electrical insulation. And it withstands regular sheet metal working. Switching to New Fusion is a good way to ensure your customers stay loyal to you!
  • Thickness of PVC lamination in Fusion is 200 microns whilst the paint coating is less than 50-80 microns on the metal sheets. This enhances the durability of PVC Coated Sheets almost 3 to 4 times; and of the interior. Fusion sheets will last for the life Painted Sheets require repainting every two years to maintain the aesthetic look.

Aesthetic Look:

  • A painted surface presents a plain and flat aesthetic look, whilst a ‘Fusion’ Sheet will have a texturized, embossed finish in the color and print as decided by the customer. Definitely improving the aesthetics of the interior.

Design Ability:

  • Freed of the limitations of plain colors and the constraints of post-production finishing, your product designers will be inspired by New Fusion's attractive range as well as flexible versatility to innovate with flair. New Fusion's superior finishes are richer looking and warmer, more natural to the touch.

Post Forming:

  • PVC film laminated metal surfaces can be put to any kind of post forming operations without any damage to the surface like cutting / bending / levering as the PVC film used is highly flexible, whereas the powder coated / painted surface tend to crack on post forming as the resin used are brittle in nature (Hard).

Time and Labor Saving:

  • The Fusion sheets are ‘ready to use’ and only need to be riveted in place. Painted sheets take approximately 3-4 days on the shop floor as the sheets need metal pre-treatment, primer, surface coat and final coat of paint. Thus, there is a huge time and labor saving in the production.

Material Advantages:

  • New Fusion offers you material advantages over painted metals or decorative laminates – in every major aspect. Check them out for yourself.

Cost Advantages:

  • This is one area where New Fusion's contribution to your business is quite exceptional. Because it arrives in your plant at the ready, you can effect dramatic savings right down the line. You can save on capital and operating costs by eliminating pre-treatment and paint lines-in the process acquiring free space that you can more profitably use. You save also on the spiraling costs of effluent disposal and pollution control, as well as energy, insurance and working costs. And if you are subcontracting, you save on time and transport costs."


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Dinesh Mehta (Management Representative)
Virama Laminates Private Limited
No. 17/40, Taloja Industrial Area, P. O. Taloja Audog, Vasahat Panvel, Raigad
Taloja - 410208, Raigarh, Maharashtra, India
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